Our Story

Be Inspired,
Celebrate You.

SweetLegs creates products that inspire and build confidence. Our core message encourages customers to embrace their bodies and feel confident every day.

OUR STORY

Established in 2014 by passionate husband and wife duo Chris & Addie at their kitchen table with a baby on a hip, SweetLegs quickly garnered a dedicated following for  ultra-comfortable patterned leggings and body-positive ethos. SweetLegs is dedicated to promoting self-confidence and individuality, and we embrace the motto "Self confidence is the best outfit, rock it & own it"®.  The brand remains devoted to its core values of comfort, community, and confidence, ensuring every SweetLegs wearer feels part of an inspiring movement, no matter the occasion.

THE VALUES WE LIVE AND LOVE

At SweetLegs, our values guide every action we take. We believe in the power of teamwork to achieve great things by leveraging our unique skill sets. We are passionate and strive for excellence and quality while having fun along the way. Our adaptability allows us to navigate an ever-changing landscape, and we aim to make every touchpoint a positive and memorable experience for our customers.

PRODUCTS FOR EVERYONE

SweetLegs is dedicated to delivering eye-catching legging patterns alongside everyday, cozy clothing options tailored to our diverse clientele. Ensuring comfort for all is at the heart of our brand and is the driving force behind our inclusive size range which covers from Size 00 to 28. With a focus on creating delightful, versatile, and adaptable garments, SweetLegs embraces and celebrates the unique style and individuality of each customer, making every fashion experience enjoyable, inclusive, and truly SweetLegs.

COMMUNITY GIVING

In 2017, the founders of SweetLegs experienced the heartbreaking loss of their newborn son, Theo. To honour his memory, they introduced a commemorative print legging and pledged to donate $5 from every sale to support families staying by their palliative children’s side. This heartfelt initiative has provided much-needed assistance to these families and has enabled SweetLegs to contribute to additional organizations such as Mama's For Mama's, Cops For Kids, and various other charities. By celebrating Theo's memory, SweetLegs continues to bring hope and support to countless families and communities.

SUPPORTING RETAIL

As SweetLegs expands and grows beyond the online community it has served for a decade, we’ve set our sights in 2024 on building a reseller network made up of retail boutiques throughout the USA.  To make it profitable for these small businesses to carry our products and make good margins, we are offering a wholesale discount of 50% off retail pricing for all products and accessories that we stock, ultra-competitive shipping fees through trusted service providers like FedEx, as well as access to a massive library of marketing assets to make it easy for retailers to promote our products.  

FAQs and QUICK FACTS

WHERE DO YOU MANUFACTURE YOUR GARMENTS?

We lean on our trusted manufacturing partners who are located in China and Bangladesh..

DO YOU OFFER FREE SHIPPING? / HOW MUCH DOES IT COST (on average) TO SHIP AN ORDER?

We ship all our international parcels using FedEx for a quick and reliable delivery.  Due to the large volume of parcels that we ship, we have secured preferential rates which we pass on to you.  An average wholesale order going to the USA costs ~$40 USD (?).

HOW QUICKLY DO YOUR FULFILL ORDERS?

Our team proudly processes orders within 1-2 business days of receiving an order; however, during the holiday season (November through December) picking and packing time may take up to 10 business days from the date you place your order.  Once we’ve processed your order, FedEx typically delivers parcels to the US within 4-6 business days.

WHAT SIZE RANGE DO YOU OFFER?

We’re proud to offer an inclusive size range that includes kids (2-4 years, 6-8 years, and 10-12 years) and adult sizing from Size 00 to Size 28.

WHAT ARE YOUR MOQs?

To qualify for the 50% off wholesale discount, an order must be a minimum of $500 USD.

HOW MANY LEGGINGS PRINTS DO YOU HAVE IN STOCK?

Since we started in 2014, we’ve created over 700 unique print designs and continue to regularly release amazing styles that are exclusive to SweetLegs.  Our in-house graphic artists    

WHAT IS THE WHOLESALE DISCOUNT YOU OFFER?

Retailers are provided with a wholesale discount of 50% across all product categories on the website.

HOW DO YOU HANDLE RETURNS/DEFECTS?

If a retailer receives a defective item in their order, the exchange process can be initiated easily with our easy-to-use Return Portal.  All that’ll be needed is the order number and the email address associated with the purchase to get started. A credit is provided for the value of the item in the form of a virtual gift card which can be applied to any future purchases on the site, with no expiry date.

IS SWEETLEGS an MLM (multi-level marketing company)?

Simply and honestly put, no!
Our direct sales model is void of any commissions, team building, or compensation for team building. Believe it or not, our Independent Distributors prefer it this way! Each and every SweetLegs Independent Distributor is thoughtfully placed to avoid market saturation so you can focus on building your business in your community instead of competing with your peers. We have it set up this way so you have every opportunity to be successful!